Every company is rushing to adopt AI for speed, efficiency, and innovation.
But this isn’t a race—it’s a recalibration.
AI is changing work itself. Rushing in without a strategy for jobs, skills, and people is flat-out irresponsible.
The companies that succeed will be the ones reengineering their workforce for an AI-driven world, not the ones treating AI like a track competition.
AI adoption is failing because companies aren’t treating it as a workforce transformation. Here’s the common mistakes I’m already seeing:
Companies that don’t bring their people along at every level won’t see results.
1. Connect AI to your workforce strategy now
→ Too many leaders focus on AI adoption without mapping out what it means for their people. They automate tasks but don’t plan for the bigger shifts in work itself. AI without a workforce strategy leads to wasted investment and stalled adoption.
The key questions:
→ AI is changing jobs, career paths, and how work gets done. HR needs to drive these discussions, not react to them. The Chief People Officer should be sitting next to the CFO and Chief AI Officer, shaping the plan from the start. If workforce strategy isn’t locked in, the whole thing falls apart.
2. Make AI adoption a workforce-wide conversation
→ A handful of executives can’t decide the future of AI in a vacuum. If employees don’t understand the plan, they won’t trust it. No trust means no adoption.
What works:
→ Employees need to see AI as something they work with, not something being forced on them. If they feel like AI is happening to them instead of with them, they’ll resist it.
3. Move from task-based automation to work reinvention
AI adoption happens in phases:
Phase 1 (Now): Automate the most expensive, painful tasks.
Phase 2 (Next): Redesign roles—removing up to 30% of redundant tasks.
Phase 3 (2026+): Reengineer job structures, shifting work across teams.
→ Most companies are still in phase one—automating the obvious, high-cost tasks. But the real value comes in phase three, where work is redesigned for AI, not just patched with automation. If you’re not planning for that now, you’ll be playing catch-up later.
If employees don’t trust how AI is being used, they won’t engage with it.
No engagement, no adoption. No adoption, no ROI.
Building trust means:
Trust isn’t a given—it has to be earned. And it’s the difference between AI accelerating your business or stalling it.
What’s your plan?
Siobhan 💜
Sign up for our full email newsletter to get weekly resources, exclusive extras, and more delivered straight to your inbox. 📩